What is CNAM?


Caller ID Name (CNAM) is a service used in telephone networks to provide the name of the calling party. The name can be a business or person, represented as a string of text no longer than 15 characters. CNAM cannot start with a number - it should begin with a letter and can only contain letters, numbers, periods, commas and spaces.


Telephone carriers are responsible for populating one of several authoritative databases with subscriber data, known as CNAM repositories and collectively referred to as the Line Information Database (LIDB).


Currently support CNAM change requests for these countries:

United States

Puerto Rico

Canada




Notes:

While Twilio makes every effort to update and correct a number’s CNAM value, however, not all carriers may subscribe to the multiple CNAM databases available. Twilio will confirm and verify that CNAM has been correctly set and pass that value to the terminating carrier.

Additionally, Twilio is not able to guarantee CNAM updates will display properly for Canada or Puerto Rico numbers at this time.

Mobile users, depending on the subscriber’s carrier, will most likely need to enable, subscribe or pay an up-charge so CNAM is displayed on their handsets.




How to set up CNAM?

If Customer want to put CNAM on the Caller ID then, login to the Twilio- 

Ask customers for the several documents which are asked in Twilio.


Go to the Account -> Customer profile -> Create Secondary Profile -> Fill All the details


Customer Profile link- https://console.twilio.com/us1/account/trust-hub/customer-profiles?frameUrl=%2Fconsole%2Ftrust-hub%2Fcustomer-profiles%3Fx-target-region%3Dus1


  • Click on the “Create Secondary Profile” -





  • Fill the General Information-





  • Click on the “Add physical business address”-





  • Enter the new address-





  • If address is already saved then “Select from saved address”-





  • Fill the “Business Information”-






  • Fill the “People To Connect”- Here you need to fill the two representatives details.





  • No need to fill the “Notification Settings” - 





  • Accept the Terms of Service and Privacy policy-





  • Now click on the “Submit for review”.


  • Then go to CNAM section-


CNAM link- https://console.twilio.com/us1/account/trust-hub/cnam?frameUrl=%2Fconsole%2Ftrust-hub%2Fcnam%3Fx-target-region%3Dus1




  • Click on the plus(+) icon and fill the details-

    • Enter Display name.

    • Select a Business Profile.

    • Register phone numbers for CNAM- Give the Callhippo’s phone number for CNAM registration.

    • Give this Trust Product a friendly name.

  • Submit for review.





Now Twilio will take 24-48 hours for the documents verification.